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Top 10 UAE Influencers of 2020

If you love finding new recipes, enjoy learning about different cultures, or want the latest in fashion and beauty and haven’t heard of these rising influencers from the UAE, you’re in for a real treat! 

Covering everything from travel and cuisine to beauty and fashion, these social media stars are the ones to follow in 2020.

Zahra Abdalla

UAE influencer Zahra Abdalla sitting with her three boys and enjoying a cup of coffee

Want to learn more about Middle Eastern cuisine and explore new recipes? Then you need Zahra Abdalla in your social media feeds. Based in Dubai, she’s a food blogger, TV chef, brand ambassador, and total foodie living in Dubai with her husband and three children. 

Her blog shares her love of cooking with the world, taking readers on a culinary journey of Middle Eastern cuisines both traditional and modern. You can find her delicious recipes on her blog, Cooking with Zahra, watch her cooking them up on her YouTube channel, and follow her on Facebook, Twitter, and Instagram


UAE influencer HALA enjoying the ocean front in a white dress

With 2.5 million followers on Instagram, Hala is arguably one of the UAE’s hottest social media influencers. 

While her background is in architectural design, her love for fashion and beauty it what shines through on Instagram, Twitter, and YouTube. Follow her for everything from her favorite daily looks and makeup tips to product recommendations and updates on her always interesting life and travels. 

Kim & Den

UAE food bloggers Kim & Den enjoying each other's company at an outdoor bar

Foodie couple Kim & Den celebrate their love of all things decadent and delicious on their fun and entertaining blog, WhereMyFoodAt. It’s loaded with restaurant reviews from around the world, including at home in the UAE.

They’ve won numerous awards for their open and honest reviews and engaging content, including BBC Good Food Blog of the Year Award in 2016 and Cosmopolitan Food Influencer in 2018. Subscribe to their blog, and follow them on Instagram to check out where they’re headed next!

Rania Fawaz

 UAE influencer Rania Fawaz posing on a rock by the ocean with mermaid hair

With stunning good looks, a street style wardrobe, and enviable jet-setting lifestyle, UAE influencer and self-proclaimed “how-to girl” Rania Fawaz is rising star in the world of social media. Doesn’t hurt that when she tied the knot with Sammer Sommers (Founder & CEO of Altitude Mask) at Meliá Desert Palm Dubai in December of 2019, her guest list was a who’s who of the Arab world. 

Follow her on Instagram to see her latest looks and product endorsements, and subscribe to her YouTube channel for a peek into her lifestyle, including the making of her dress for the 2019 Cannes Film Festival.

Salama Mohamed

UAE influencer Salama Mohamed enjoying a cup of coffee and smiling in a fluffy pink jacket
Let’s face it, sometimes our social media feeds are more “fluff” than substance. But Salama Mohamed is the opposite of fluff. Along with her husband Khalid Al Ameri, she’s redefining what it means to be an influencer by talking about life and issues that everyone can relate to.

For instance, she keeps an open discussion about her skin condition, vitiligo, as well as the strains and pressures of marriage. Equally important is her sense of humor and unedited moments that make us laugh and feel like we’re not alone. Follow her on Instagram to see for yourself!

Khalid Al Ameri (Salama's Husband)

Husband and wife UAE influencers Khalid Al Ameri and Salama Mohamed hugging each other and smiling for the camera

Khalid Al Ameri, also known as Salama Mohamed’s husband, is an influencer in his own right, sharing videos on his Instagram page about his life, marriage, kids, and anything else he feels like talking about. 

Like his wife, he chooses to be open about real-life issues and tackles every subject with humility and a wonderful sense of humor. 

Haifa Beseisso هيفاء بسيسو

UAE influencer Haifa Beseisso sitting on a winged swing and gazing into the distance

Born and raised in Dubai, Haifa Beseisso is passionate about getting rid of stereotypes that surround people from the Middle East and humanitarian causes. On her YouTube channel, Fly with Haifa, she vlogs about travel, self confessions, and brings us on the trips that have changed her life. 

Check out the video she posted for YouTube’s #CreatorsForChange initiative about Middle Eastern stereotypes and follow her on Instagram so you don’t miss a minute!

Jehan Razdan

UAE influencer and chef Jehan Razdan in the kitchen wearing her apron and ready to cook

Based in Abudhabi, Jehan Razdan is a chef and host of the popular TV cooking show called Jehan’s Kitchen. Apart from being a TV celebrity, she’s a rising star on Instagram and Facebook and hosts her own YouTube channel where she shares recipes and shows her audience how to make them, step by step. 

This alone is impressive enough, but it gets even better when you learn that this young chef and social media sensation is still in kindergarten! With mom’s help (she runs and supervises all content), Jehan has quickly made a name for herself and we can’t wait to see what she does next!

Max ماكس الضب 

UAE influencer Max of Arabia taking a selfie on a mountain

 Half America and half British, Max (better known as Max of Arabia) describes himself as a third culture kid who fell in love with the Middle East in 2007 when he moved to the UAE to study marketing at the American University in Sharjah.

He is trying to change stereotypes about the Middle East by sharing his adventures in the region and showing the rest of the world the beauty and culture of the real Middle East. Be the first to see new content and videos by subscribing to his YouTube channel, MaxofArabia, and following him on Twitter and Instagram.


UAE influencer Aniqa taking a selfie with a

Based in Dubai, Aniqa is a UAE licensed blogger that shares her life experiences on her favorite platform, Instagram

Follow her for makeup tips, fashion advice, product giveaways, travel inspiration, and of course, mouth-watering food recommendations. 

Who are your favorite UAE influencers? 

If we missed any of your favorites, we would love to hear from you! Let us know on Facebook or Instagram who should be added to the list.


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