Switzerland’s Top Influencers of 2019
With a gorgeous landscape, world-class cities, and an eye on fashion and design, it’s no wonder that Switzerland is bustling with social media influencers.
But which rising stars should you follow first? To get you started, we’ve rounded up the cream of Switzerland’s social media crop. Whether you’re into fashion and beauty, health and travel, or love hearing about regional cuisine, you’ll love seeing these bloggers in your Instagram feed!
After years of working as a stylist and an editor for Marie Claire magazine, Sandra Bauknecht launched her website, Sandra's Closet. While she gives insider tips and shares her unique style and love for fashion, her goal is to inspire others to be confident, try new styles, and make dressing fun.
Based in Bern, Switzerland, Lara Delilah loves to experiment in the kitchen and create new plant-based recipes. After working for Google and discovering her love for social media and programming, she launched her blog, which has a treasure trove of recipes, including one for some truly delicious looking vegan and gluten-free brownies(yum!). She also blogs about travel, fitness, and gives readers a unique window into her experiences in the world of social media.
Based in Switzerland, Priscilla Rossi is a strategic planner for a branding agency as well as a blogger that focuses on fashion, beauty, and lifestyle on her blog, Mercredie. Check her out for tips on staying stylish through a pregnancy, how to care for natural hair, and makeup tips and reviews.
Beatrice Lessi is an Italian ultra runner, mother, wife, and founder of Ask The Monsters, a Swiss Lifestyle blog that focuses on Swiss street style, high fashion, health, and travel. Also evident on her blog and Instagram feed is her love for photography and Switzerland, making her worth a follow for the gorgeous imagery alone.
With a degree in electrical engineering and currently working as a development engineer in medical technology, Hans Fischer is the mind behind Technikblog.ch, a blog about technical topics, including reviews and how-to instructions for a variety of "techie" gear, including the best video player for Apple TV and iOS and how to use smart light controls in your home.
Romina is a Swiss fashion blogger and young entrepreneur based in Lausanne. She started her blog, Blaastyle.com, during her time at university and while it started as a fashion blog, she now also writes about beauty care and lifestyle topics. With increasing recognition in Switzerland and around the world, she's been frequently recognized in the press, including Teen Vogue, Style Caster, and The New York Times.
Based in Zurich, Switzerland, Yvonne is the founder of FunkyForty, an online magazine where she shares style tips and ideas as well as fashion trends, travel, and her favorite foods. While the blog is aimed at women over 40 but is relevant to anyone who wants to stay young at heart and has an interest in the latest trends.
Born in Canada, Alison Liaudat now resides in Switzerland and launched her own fashion blog, Bang Bang Blond, in 2013 to share her views on fashion - and the world has taken notice. With 34.3 thousand followers on Instagram, she is constantly working on collaborations and is the Swiss ambassador of Calvin Klein and Redken.
Heddi is an American living in Western Switzerland who enjoys learning about Swiss food (who wouldn't, right?). On her personal blog, Cuisine Helvetica, she shares recipes you can use at home and information about regional foods, as well as culinary events and travel.
Mr. and Mrs. The Poor Swiss
Launched in 2017, The Poor Swiss is a blog that asks the question "is it possible to retire early in Switzerland?" Mr. and Mrs. The Poor Swiss are a young couple hoping to become financially independent before the age of 50. They use their blog as a way to stay financially accountable, get better at managing expenses and income, and share their thoughts about personal finance, budgets, and living in Switzerland.
Cristina Gheiceanu's self-titled fashion, beauty, and travel blog was awarded one of the top 100 European fashion blogs, and her Instagram account has 200 thousand followers and counting, and it's easy to see why. She has a classic, easy style and upbeat personality that just draws you in.
Fanny is a 21 year old University student from Switzerland who started a her blog, Franny The Foodie, back in 2014 after making a birthday cake for her sister using her own recipe. As the name of her blog implies, she's a true foodie, and has been since leaving the kiddie table as a child and heading over to the grown-ups table for "the fancy stuff." Head over to her blog for an enormous catalog of recipes, from chickpea scrambles and crunchy almond butter cups to sourdough bread and stuffed butternut squash.
Born on an avocado farm in the south of Spain, Sofia and her family moved to Switzerland when she was 10. She now commutes between Lausanne and London as an interior designer, decorating office spaces, apartments, and restaurants. On her blog, Sofia Clara, she shares DIY décor ideas and recipes she's created, as well as fashion and beauty favorites and insights into her life as a creative entrepreneur.
Ralph is an entrepreneur and founder of A Gentleman’s World, a blog that offers reviews and commentary on favorite "guy" topics, including watches, cars, and golf, as well as travel, fashion, and gourmet eats.
Born and raised in Mexico, Diana moved to Switzerland in 2009. She started her blog, Living Geneva, to document her adventures and experiences in a new country, but it has quickly become an online destination for anyone living in Geneva or interested in visiting or moving there. She covers everything from the best restaurants and accommodations to the best places to visit in the city.
Elena is the founder of Family Frist Switzerland, a city guide for both local and expat families living in Switzerland. Her blog is also a fantastic resource for families visiting the region on vacation or holiday, with information about events, locations, businesses and services in Switzerland broken down by region and category. A must-have for both Swiss locals and visiting families alike.
Steven Epprecht is an international male model and event host based in Zurich, Switzerland, but his work leads him to travel around the world. Passionate about fashion, lifestyle, and travel, he started his blog, Signature Style, as a way to share the latest fashion trends, his travel recommendations, and how to create an amazing but affordable lifestyle.
Who are your favorite Swiss influencers?
If we missed any of your favorites, we would love to hear from you! Let us know on Facebook who should be added to the list.